POWER OF
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a price premium or build loyal customers?
Storm the Norm
Challenge The Norms, Confront Your Fears & Lead From The Front
‘SHE STORMS’ Executive Interventions in Women Leadership.
Let their experiences guide you towards embracing your true identity, breaking free from limitations, and living a life filled with purpose and fulfillment. Don’t miss out on this extraordinary collection of stories that will leave a lasting impact on your life. Together, let’s storm the norms and redefine what it means to be a woman in today’s world.
Storm the Norm decodes the magic.
How do businesses unlock hidden value and create industry inflexion points?
It is the first-of-its-kind collection of contemporary stories of truly inspiring brands from India that either wrote or rewrote the norms of their respective industries and brought unprecedented change and vibrancy.
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Prior to joining our board as an Independent Director, Anisha collaborated with us on several pivotal strategic brand projects. Her exceptional contributions during that time have proven to be invaluable, and she continues to bring immense value to our board proceedings. We consider ourselves fortunate to have her as a part of our team, as her expertise and insights significantly enhance our decision-making process
Anisha's tenure with us spans over three years, during which she has been instrumental in driving the transformation and rapid growth of the Amante brand. Her impact extended well beyond her initial responsibilities in brand management into other pivotal business areas like product development, pricing strategies and sales initiatives. Anisha embodies the qualities of a holistic leader, consistently demonstrating a comprehensive understanding of the brand and its integration within the broader business landscape. Her exceptional contributions have played a significant role in positioning Amante as a leading brand in the industry.
I have had the privilege of knowing Anisha for over two decades, and throughout our long-standing relationship, I have been consistently impressed by her exceptional brand-building skills. Anisha's ability to create and establish strong brands is truly remarkable and has been a key driver of success in her professional endeavours. Years later I entrusted Anisha with a Diversity project to mentor some of our women leaders. Her unwavering dedication to promoting diversity and inclusion is highly commendable. Through her mentorship, our women leaders have gained valuable insights, developed their capabilities, and achieved significant advancements in their careers.
I indirectly worked with Anisha during my tenure at Max New YorkL ife. Ever since the beginning, I saw her wearing multiple hats with great dexterity and perfection. She is a business strategist known to deliver results and a speaker bound to inspire others. I have found her to be intuitive, visionary and foresighted. Nevertheless, she is a lady with a Midas touch who can turn around dying brands and loss-making business units into vibrant cash cows. Most importantly, she is a symbol of womanpower and a role model for balancing personal and professional life successfully. She is a marketing professional with an eye on sales numbers and that makes her a complete business leader
Anisha was referred to us by one of our shareholders a couple of years back as someone who can help our brand grow. Those were the early days of our start-up and both me and my team had the pleasure of being guided and mentored by her. Her expertise and guidance have been instrumental in helping us scale our business thus far. It’s rare to find someone who is committed, passionate and comes with a strong business acumen. We are fortunate to have her as part of our extended team
Anisha’s superpower is her understanding of brands and leveraging brand strategy to grow a business. She has the rare ability to simplify complex and abstract ideas like brand purpose, strategy and positioning. It was a privilege to see her in action helping entrepreneurs understand consumer insights and brand strategy and create disruptive ideas.
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